BOOK SERIES | "La beauté dans le sang" Launch
Thu, 08 Oct
|Café de Flore, PARIS
An Argonauts BOOK Series evening — where a book becomes a salon. Event will be held in French.


Time & Location
08 Oct 2026, 8:30 pm – 10:00 pm GMT+2
Café de Flore, PARIS, 172 Bd Saint-Germain, 75006 Paris, France
Overview
BEAUTY IN THE BLOOD (LA BEAUTÉ DANS LE SANG) BOOK LAUNCH
Fragments of a life dedicated to art, culture and philanthropy
About the BOOK Series
The BOOK Series is the newest vertical of The Argonauts Series, extending our mantra — breaking down the silos between business, art, culture and diplomacy — into the world of authorship. Rather than the traditional book launch (a few words, a hurried signature, a glass of wine), the BOOK Series reimagines the format as a genuine soirée: an evening built to create meaningful connections between authors and a milieu that is often difficult to access, let alone truly enter. It is proof, once again, of the Argonauts model — People. Ideas. Opportunities. — applied to a new discipline, and an innovative platform for authors to have their work experienced, not just presented.
About this event
Beauty in the Blood (La Beauté dans le Sang) is a literary memoir co-authored by Yves Hernot and Olivier Vojetta — fragments of a life shaped by art, culture and philanthropy, told with the intimacy of a conversation rather than the distance of a biography. To mark its French launch, we're bringing it to Café de Flore, the storied Left Bank café that has hosted writers, philosophers and artists for over a century — a fitting home for a book, and a fitting stage for the Argonauts BOOK Series' very first evening. Guests will join Yves and Olivier for an informal meet-and-greet on the Flore's privatised first floor, with every copy of the book personally signed on the night.
SPEAKERS

Yves Hernot
Author
A Franco-Belgian art patron and long-time Sydney resident, Yves Hernot is a Chevalier de l'Ordre national du Mérite. Beauty in the Blood draws on his life dedicated to art, culture and philanthropy, told in his own words alongside co-author Olivier Vojetta.

Olivier Vojetta
Co-author, Founder of The Argonauts Series
A Franco-Australian writer, biographer and cultural producer based in Sydney, Olivier Vojetta is the author of seven published works and Founder of The Argonauts Series. He co-wrote Beauty in the Blood alongside Yves Hernot, bringing the same instinct for connecting people, ideas and worlds that underpins his work with the Argonauts.
THE EVENING
Meet & Sign
Location: Café de Flore — privatised 1st floor
Time: Arrival from 8:30pm — finishing 10:00pm (a 90-minute event)
Price: 30€ General admission + Book and signed dedication included 10€ General admission only
Booking: Required — nominative guest list Event will be held in French.
The evening
Informal meet-and-greet and discussion with both authors
Networking with writers and personalities in attendance
Book signing included
Why this launch matters & what you will get from it
A response to the crisis of reading. In an age when AI can write a book but not live a life, the BOOK Series insists the human story behind a book — and the room gathered to hear it — is what cannot be automated.
The first launch of the BOOK Series, a new vertical of The Argonauts Series, extending our model of bringing business, art, culture and diplomacy into one room to a new discipline: authorship.
Launching in France — a fitting home given the roots of this story.
Launching at Café de Flore — a fitting stage, given the café's century-long home for writers and ideas.
WHY ATTEND AN ARGONAUTS EVENT
The Bespoke Format
Experience our unique High-Impact Bespoke Boardroom concept — an interactive and entirely unscripted format designed to break the mold of traditional corporate panels.
Elite Network & Community
Connect and exchange insights with senior leaders and decision-makers from Australia's top organisations, and gain your place in the 1,300+ Argonauts community.
Premium Experience
Enjoy French gourmet food, fine wines, and artistic inspiration in exceptional, handpicked venues designed to inspire.
